Media Relations

Objective

SJM Holdings Limited, the major player in Macau’s amusement and recreation services industry, appointed Hamilton Advisors as its communications partner. Hamilton Advisors carried out a range of services including profile raising through media relations, in which interview arrangements, full-page feature articles and press release distribution were key media outreach elements.

Result

Over 50 interviews and feature articles were set up by Hamilton Advisors with prominent international and local media, including Bloomberg, The New York Times, Reuters, Finance Asia, Hong Kong Economic Journal, Hong Kong Economic Times and others. Press releases from SJM were distributed to 235 different media outlets, featuring SJM’s significant achievement, the groundbreaking of the new Cotai site.

LT HEYDAY

LT Heyday is an innovative strategic communications and event marketing company with a focus on finance and the new economy. Based in Hong Kong and Shenzhen, we are at the heart of the Greater Bay Area with a global outlook. We strive to link the worlds of the east and the west, to bring global brands and international experience to China, and to spread Chinese brands and stories to the world. Customizing brand stories is our forte, with which we offer a three-dimensional integration of content, design, and channels. www.LTheyday.com

UTOP Public Relations

Howard Jiang is a leading public relations strategist with twenty years of experience at high levels of business and NGOs. Over the course of his career, Howard has counseled CEOs, boards of directors and elected officials on communications strategy and execution, especially in areas of China market entry, corporate reputation management, public affairs and crisis management.

Howard is the Co-Founder and Chairman of UTOP Public Relations, a leading communications company in China, overseeing business strategy and people development. Prior to joining UTOP, Howard worked as a senior executive with Shunya, an Omnicom agency in China, Edelman, and the Ministry of Commerce of China. Howard’s clients include Tesla, Ford, Dell, Texas Instruments, NVIDIA and Mengniu Diary etc.

Howard received his MBA from the University of Toronto and earned his bachelor’s degree in Economics from the University of International Business and Economics in Beijing.

Queenie Mak

Director

Queenie has over 15 years of experience in strategic communications with a strong grounding in investor relations, corporate communications, public affairs, marketing, and corporate social responsibility. Queenie previously developed her skills at consultancy firms such as Hill & Knowlton and iPR Ogilvy, as well as in house with Sa Sa International Holdings.

Queenie is fluent in Mandarin and Cantonese.

Amy Shuen

Amy is an experienced Media Producer/Director specializing in video productions for corporate branding, product marketing, service training as well as content creation for social media platforms. Throughout the years, Amy received awards and recognitions from renowned film festivals including New York Festivals, Questar Awards, U.S. International film & Video Festivals and Astrid Awards etc.

Amy received her Master of Science from the University of Edinburgh, majoring in Digital Media Design.

With years of experience combined with precise story angle, Amy and team produce videos and content that meet and surpass client’s expectations.

Executive Counsel

Based in Hong Kong since 1990, Tim has advised governments and the private sector throughout Asia Pacific and China in infrastructure and development-focused projects, such the Hong Kong International Airport and Hong Kong Disneyland. In 2003 he founded Executive Counsel Limited, a development-focused strategic communications and management consultancy, focusing on advising the corporate sector and government in public affairs/ government relations, political risk, crisis management, stakeholder engagement and PR. Executive Counsel Limited has a trilingual team of experienced graduates based in Hong Kong.

Profile Advisors

Profile Advisors is a New York City-based communications and media relations boutique with a track record of successfully advising capital markets participants on strategies to enhance external positioning and control the dialogue during special situations.

The firm and its partners have extensive experience working on high-profile cross border assignments and has deep connections with investment and markets reporters in the United States.

Dr. Ying Ying Liu

Senior Advisor

Ying Ying specializes in executive training with particular focus on cultural diversity, intercultural management, team building, and media training for top-level institutional executives doing business in Asia. Outside of Hamilton, Ying Ying runs her charity LumiVoce, founded to inform and educate on wildlife conservation and sustainability.

Anne LeBourgeois

Founder and Managing Director

Anne is an international finance professional with a career spanning 20 years at JP Morgan Chase and its heritage banks in New York, Beijing and Hong Kong. Her roles include relationship management experience with Asian clients, in particular Hong Kong and Greater China. She is proficient in Mandarin and French.

Anne is Co-Chair of the Women of Influence (WOI) Committee of the American Chamber of Commerce in Hong Kong.

Renee Ren Rong

Senior Advisor

Renee is a business management consultant with expertise in communications and experience in a variety of sectors and geographies, including MNCs as well as non-profits and start-ups. Past roles include VP of Anhui CNF Environmental Technologies Co., Regional Director of Marketing & Branding for Aon Risk Solutions in Hong Kong and Business Solutions Consultant at GE in the US.

Harry Ma

Account Executive

On Graduating from Chinese University of Hong Kong, Harry Joined Hamilton Advisors after a successful internship with the firm. With previous experience at a PR consultancy and the corporate affairs department of a multinational firm, Harry is skilled in branding, copywriting, media relations, and corporate communications. Harry also has solid knowledge of Hong Kong’s domestic market and local media contacts.

Sherry He

Account Executive

Sherry recently joined Hamilton Advisors after completing her MA in Journalism from Hong Kong University. Her highly technical skillset includes copywriting, content creation, and production, developed in New York, Beijing, and Hong Kong.

Robert Grieves

Founder and Chairman

Robert Grieves is a top-tier strategic communications professional with in-house and agency experience in New York and Hong Kong, following a career as a journalist with Time in New York, The Times (London), and The Economist, both in Beijing, and as a writer/editor at Forbes in New York.

Robert currently serves as the Chairman of the American Chamber of Commerce in Hong Kong.